Service:
Business Strategy
Client:
E-commerce
Duration:
5 days
Date:
Aug 27, 2025
Scaling E-commerce Operations with Manual Processes
Nykaa faced growing complexity in inventory management across thousands of SKUs and multiple warehouses. Manual demand forecasting led to stockouts during peak seasons and excess inventory during slow periods, impacting margins and customer satisfaction.
With a rapidly expanding product catalog and seasonal demand spikes, the existing processes could not keep pace. The operations team spent significant time on manual reconciliation, leading to delayed restocking decisions and missed revenue opportunities.
AI-Powered Inventory Intelligence
Mextropic AI deployed its ontology-based AI infrastructure to build an intelligent inventory management system tailored to Nykaa's operations:
Seamless ERP Integration: Connected directly with Nykaa's existing ERP and warehouse management systems, requiring zero disruption to ongoing operations.
Demand Forecasting Models: Built AI-driven demand prediction models that account for seasonality, promotional campaigns, and market trends across all product categories.
Automated Inventory Optimization: Deployed real-time replenishment algorithms that dynamically adjust stock levels based on predicted demand, warehouse capacity, and supplier lead times.
Production-Ready in 5 Days: The entire system went from kickoff to live deployment in under a week, with measurable impact visible within the first few days of operation.
Measurable Impact from Day One
₹17 Crore+ in annual impact through reduced stockouts and optimized inventory levels
40% reduction in excess inventory carrying costs
Improved demand accuracy across seasonal and promotional periods
Automated replenishment replacing manual forecasting processes
"Mextropic AI transformed our inventory operations in under a week — the ROI was visible within days. Their ontology-based approach meant the system understood our product categories and demand patterns from the start. We went from manual spreadsheets to AI-driven replenishment faster than we thought possible, and the impact on our bottom line has been extraordinary."
VP of Operations, Nykaa
VP of Operations
